against chocofeminism

'There has always been resistance to feminism - the backlash that Susan Faludi chronicled in her 1991 book of the same name. But there is also the satisfaction of arguments won, rights enshrined, respect ensured, the sense that the central feminist project - the fight for women to be treated as human beings, no more, no less - is inching along. In fact, reading a recent piece by US feminist writer, Katha Pollitt, headlined Backlash Spectacular and charting the ways in which North American culture is regressing on women's rights, I felt smug. Thank God that's not happening here, I thought, sinking into my seat and reaching for another chocolate.' (Kira Cochrane in today's Guardian)

What is it with the f*&%ing chocolate? Do you think it's cute? Suggestive of a slightly naughty non-po-faced feminism of the most modern kind? Does chocolate constitute your very identity? If you could choose between chocolate and, say, the right to vote, how long would it take you to make up your mind?

I noticed with a kind of resigned horror a new line of chocolates the other day. The following three images sum up the ideology of chocolate in the most obscene way:

(obscene images over on Infinite Thought's Cinestatics)

[I think Mithridates is right, in comments, not sure IT caught the way the irony was meant to work (but made me laugh). So blog in haste, repent at leisure - I liked KC's piece (which didn't make me laugh).